IG-Global is an advertising agency in South Tyrol that deals with website creation, web marketing, advertising graphics, online shops, SEO strategies for search engine optimization. Our company does design applications, advertising printing, text editing and translations. We are constantly updated on the latest news, to guarantee the best for our customers.
Differences between CRM and ERP
The CRM Management Software
CRM is a management software, developed to help companies in supporting their daily work. Generally the CRM is intended to better manage the relationship with customers, because the customer is at the center of the business strategy. Therefore, coordinate and manage analytically the relationships and every feature useful to retain customers.
In summary we can say that the Customer Relationship Management is oriented to:
1. Speed up customer management processes
2. Coordinate the contact with the customer
3. Adjust the administrative part of the activity
The ERP Management Software
ERP systems, however, are related to a broader business management, this type of management connects the different areas that make up the company and allows managers to monitor the different movements that affect personnel management (such as holidays, illnesses, overtime, replacements, history of work done, time, achievement of objectives, etc..). The administrative part includes invoicing, compilation of estimates, employee profile, pay slips, management of income and expenditure, management of company assets, office material, warehouse, etc.. Even the business management and communication between employees, so you could insert a chat or better a social media within the company. This way you can promote socialization of the team and communication between a sector and another and between an office and another.
Management software for companies
Therefore, an ERP management system can be adopted as a resource for the management of all business models.
According to the needs of the sector, it is possible to find pre-made programs ready to be installed. This solution is usually not very advantageous because in addition to the purchase of the software you will have to arrange the customization of the functions. The best solution is to request a personalized business management system, created specifically for your needs; easy to use as a website, where each employee works in his “area of expertise” with the possibility, depending on the progress of work, to add new filters.
A customized management software can contain both the characteristics of the CMR and ERP. Manage every detail of the company with Cloud technology, from employee management to the administrative and economic part, from planning to monitoring the warehouse, from incoming and outgoing invoices, management of representatives to monitoring shipments and purchases. All in a single business management system customized according to the needs of the company
IG-Global offers its customers the creation of a personalized business management system, with an intuitive graphic interface, modern with responsive design (for tablets and smartphones), that works simply with the Internet connection and has a high level of online security.