Brand identity

Logo realization. Why is it important?

Logo realization. Why is it important? Logo realization The creation of a logo is the first step when you decide to open a company or a business. Thanks to the web and the use of social media, even professionals want to stand out and prefer to have a professional logo. The logo is essential to …

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Social media marketing

Social media marketing Social media marketing Social Media Marketing consists of managing integrated communication on all the different platforms that the web provides. Putting users in communication with consumers, thus being able to understand what the consumer likes and dislikes. The SMM expert doesn’t just do market research, his task is also to create a …

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Packaging Design

Packaging Design What is Packaging Design? Packaging design means developing the packaging, designing it. Precisely, packaging is a term generally used in advertising to indicate a wrapper, a package, mostly food. The milk carton, the cup of yoghurt, egg box and so on are all packaging. Nowadays, this term is increasingly associated with the word …

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Corporate image & brand identity

Corporate image & brand identity IG-Global Web Solutions The brand is the trademark of a product or the logo of a company. Often the brand or logo is accompanied by a tag-line or motto; the phrase that accompanies and reaffirms the concept (e.g. Nike / Just do it, IG-Global / Think big, Think Global). The …

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